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MsMoney.com recommends...
Straight Talk on Investing: What You Need to Know
by John J. Brennan, Marta McCave
Editorial Review From Publishers Weekly
With a Harvard Business School degree and 20 years' experience
at the world's second-largest mutual fund company, one might
expect chairman and CEO of The Vanguard Group Brennan to produce
a sophisticated and detailed investment tome weighted on equities.
Instead, he offers readers a plain-speaking primer on how
to build a sensible long-term investment portfolio. While
Brennan applauds the "democratization of Wall Street" that
has allowed anyone to become an investor, he notes that the
resultant explosion of investment advice includes much that's
"dangerous to your wealth." This guide, he says, is the book
he himself would have liked to have received when he began
his personal investments. The emphasis is on long-term goals
and balance rather than playing the market: throughout, Brennan
cautions against micro-managing the profile or getting sucked
into fads. Though his guidance comes well after the bursting
of the stock market bubble, the principles stated within would
have steadied the nervous investor through the phenomenon
and its nasty aftermath. Filled with practical "do your homework"
and "trust diversification" advice, this book is an easy-to-read
first title on investing. For readers who closely follow Brennan's
common-sense instructions, a second investment book will probably
be unnecessary. Copyright 2002 Reed Business Information,
Inc.
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