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A Message from Nancy Margolis, Senior Editorial Director of MsMoney.com:

After 10 years in the book business, I still feel about books the way I did as a 12-year-old, whiling away the hours, lost in the pages of a cherished novel. Books were captivating because they had the power to convey me to a world where my mind was stretched, provoked, and entertained and where I felt anything was possible and learning was infinite. As an editor, I have become a more discriminating reader, but my criteria for what makes a truly great book haven’t changed--the best authors are those who share their knowledge in a way that stimulates readers and makes them aware of their limitless capacity for learning and discovery.

Each week in Editor’s Pick, I will introduce you to a book that meets these criteria--a book to jump-start or extend your financial education and put you one step further on your path to financial health and independence.

Happy reading, and please feel free to contact me at editor@msmoney.com.

Savvy Investing for Women: Strategies From a Self-Made Wall Street Millionaire

By Marlene Jupiter
(Prentice Hall ©1999) $14.00

Marlene Jupiter has a great story to tell. A pre-med in college, Marlene went on a date with a student in the business school who steered the conversation towards investing and explained how anyone could turn a small amount of savings into a considerable sum. Flash forward one year: Marlene had abandoned her plans to become a doctor and had moved to New York City, "careerless and clueless." Taking a job as a secretary in Paine Webber's Options Department, she embarked on what would develop into a 20-year career as a derivatives salesperson and retired as a millionaire at the age of 39.

In Savvy Investing for Women, Marlene speaks from the twin vantage points of a veteran player on Wall Street and a once uninformed woman who decided to educate and empower herself in the field of money management. In straightforward language that enlightens rather than intimidates, she teaches anyone how to make money in the stock market, with a particular sensitivity to the challenges faced by female investors. "Women control roughly 55% of America's wealth," she writes, "yet they are tragically vulnerable when it comes to making important investment decisions."

Marlene covers all the basics in well thought out chapters ("Shopping for Stocks," "Buying Bonds," "Choosing an Investment Advisor"), but the subject that receives the greatest attention (and deemed the "most important chapter in the entire book") is how to avoid con artists and steer clear of bad advice that can wipe out an investor's life savings in a matter of months, weeks, or even minutes. She contends that knowledge, patience, and above all, courage are what's needed to become rich. Ironically, she remarks that any woman brave enough to tread on Wall Street turf is much more likely to fall prey to a commission-obsessed broker than be counseled by a wise and ethical money manager. "Women are victimized by crooked automobile mechanics far more often than men are, and the same is true for women in their dealings with the male 'mechanics' who control Wall Street." It is therefore imperative for investors to familiarize themselves with the variety of financial instruments on the market today before consulting an "expert" or putting their assets at risk.

Besides issuing a wake-up call to investors to beware of unscrupulous stockbrokers and financial advisors, Savvy Investing for Women urges readers to establish a new relationship with risk-taking that can lead to substantially greater rewards in the long run. "The market will always be turbulent and it's easy to get frightened," she writes. "Remember that the long term is your goal." Marlene's stated goal is to help women overcome the disadvantage of inadequate financial training. She explains all the financial tools available to investors, describes what savvy investors look for when choosing winning stocks, makes technical analysis seem easy, and empowers readers to take action and responsibility for their own financial fate. Savvy Investing for Women is filled with solid investment advice from someone looking back on two decades of financial learning and success with "20/20 hindsight." She has much to teach women--and men--interested in understanding and growing their investments.


Read more and buy a copy today!

 

 

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